TEB first to use Next Generation Debit Card
4 Jun 2010:
Turkish bank TEB has become the first bank to offer MasterCard’s newly released Next Generation Debit Card, which has a built-in display for control and security.
MasterCard Europe unveiled the new debit card on June 3, and TEB, a subsidy of BNP Paribas, will be the first issuer to bring the display card to consumers with a Maestro eCommerce authentication programme. The issuance kicks off in July across Turkey.
New features will be added onto the card in the near future, and the UK’s Newcastle Building Society has also committed to the first pilot of the balance display functionality later this year.
This marks the first interactive card in the market, and can work like any other payment card – but has a small display window and touch-sensitive button, allowing the cardholder to see information such as a dynamic pass code, account balance and a spending limit.
Swiss-based security specialist NagraID Security was chosen as the technology partner for the programme.
“The card truly encapsulates our belief that simple to use technology is the key to unlocking the door to simpler cash-free payments,” commented Jorn Lambert, group head, core products, MasterCard Europe. “Consumers are telling us that ease of use, control and security are required to replace costly cash. This card can deliver the levels of both information and security they seek.”
Card Payment System director for TEB, Bulent Ersoz, added: “We are proud to be the first bank to bring this new card to consumers here in Europe. This pilot kicks off with an initial offering to test authentication functionality but we are already looking towards further phases when we will test the additional functionality of the card in other card programmes. As we strengthen our eCommerce capabilities, we already have an eye to the future, where the card is the portal to so much more for our customers.”
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